Moo2u.com - Free Tutorials & the latest VFX news. » Honda http://www.moo2u.com free tutorials for autodesk, adobe, eyeon, imagineer systems, photoshop, 3ds max, maya, after effects, digital fusion, Mon, 30 Aug 2010 23:41:30 +0000 en hourly 1 http://wordpress.org/?v=3.0.1 Superfad Win Clio Awards for Durex http://www.moo2u.com/2009/05/20/superfad-win-clio-awards-for-durex/ http://www.moo2u.com/2009/05/20/superfad-win-clio-awards-for-durex/#comments Wed, 20 May 2009 17:52:56 +0000 Moo2u http://www.moo2u.com/?p=807 The 2009 CLIO Interactive Jury awarded Superfad a Gold CLIO Statue for Durex “Get it On” at the gala awards presentation in Las Vegas on May 13th. The spot was then awarded a Silver Clio for Animation at the TV/Cinema Awards the following evening. The Durex film, featuring three energetic condom balloon animals, was recognized for both its creativity and viral success.

Superfad Win Clio Awards for Durex durex_main

The CLIO Awards is the world’s most recognized global awards competition for advertising, design, and interactive. For nearly five decades, the CLIO Awards has maintained its original commitment to celebrate and reward creative excellence, honoring a powerful form of communication and its impact on modern culture. At the same time, the CLIO Awards remains focused on evolving with the industry in order to acknowledge the most current, breakthrough work. CLIO’s iconic statue is the most widely recognized and coveted symbol of the industry’s creative accomplishments.

“We are all really excited to receive the CLIOs! I mean, who would have guessed?” says Superfad Creative Director Rob Rugan. “We always thought this spot was going to be cute, but in order for it to work, we knew we had to go all the way. But then we also had to know when to pull…(pregnant pause)…back. I guess it all just came together. In the end, we are stoked about the award and would like to thank the agency, our balloon animal clown, the CLIO judges, and the smooth stylings of Barry White.”


About Superfad:
Superfad is a brand-driven design and live action production company, a collective of designers, directors, animators, and artists, their mission is to see brands in unexpected ways and to express a brand’s voice in an undeniably original fashion.

Superfad was founded in 2001 and has produced award-winning work for many of the most respected brands worldwide. Honda, Sony, Target, Adidas, and AT&T are just a few of the companies who have turned to Superfad for inspired branding.


Related Links:
www.clioawards.com
http://superfad.com

]]> http://www.moo2u.com/2009/05/20/superfad-win-clio-awards-for-durex/feed/ 1 Superfad Finds Comic Relief In Red Nose Day Campaign http://www.moo2u.com/2009/03/01/superfad-finds-comic-relief-in-red-nose-day-campaign/ http://www.moo2u.com/2009/03/01/superfad-finds-comic-relief-in-red-nose-day-campaign/#comments Mon, 02 Mar 2009 02:16:56 +0000 Moo2u http://www.moo2u.com/?p=468 Superfad was honored to help the comic relief red nose campaign by taking on the nose animation quota for both the charity and the BBC/red bee’s cross media campaigns.

Superfad Finds Comic Relief In Red Nose Day Campaign superfad_one_nose

Commissioned to create a series of promos for TV, web and cinema, Superfad developed and animated the launch spots for the three iconic red noses (This One, That One and The Other One, new designs for 2009) and in doing so help developed the awareness campaign hand in hand with the charity. The animated noses also feature in the launch trailer starring the comic duo Simon Pegg and Nick frost.

“Breathing life into the three noses was a lovely animation project, made all the more satisfying in the light of the incredible achievements of comic relief. It also helped that we kind of fell in love with the noses themselves and so channeled that love into making them move in a proper rubber nose authentic way. I think that makes us rubber animation pioneers.” Superfad London

Red Nose Day aims to make a difference to the lives of thousands of people living in abject poverty, or facing terrible injustice, both across Africa and in the UK. From combating domestic violence to assisting people affected by HIV and AIDS, Red Nose Day funds long-term projects that help people help themselves.

Since its launch 25 years ago, Comic Relief has generated over 500 million GBP for numerous worthy causes. The main TV event broadcasts on BBC 1 on 13 March 2009.

Superfad Finds Comic Relief In Red Nose Day Campaign superfad_3_noses

About Superfad
Superfad is a brand-driven design and live action production company; a collective of designers, directors, animators, and artists. Their mission is to see brands in unexpected ways and to express a brand’s voice in an undeniably original fashion.

Superfad’s work runs counter to the trend of design studios who present a singular house style. With offices in Los Angeles, New York, Seattle and London, thier work is informed by a wide array of cultural and intellectual influences. Fine art, science, math, and literature are fused with illustration, photography, and technology to produce stunningly original imagery.

Superfad was founded in 2001 and has produced award-winning work for many of the most respected brands worldwide. Honda, Sony, Target, Adidas, and AT&T are just a few of the companies who have turned to Superfad for inspired branding.

RELATED LINKS
http://superfad.com/about.php

www.rednoseday.com

www.comicrelief.com

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