Animation has the powerful ability to make the abstract instantly personal and relatable. To inspire a call to action via www.indebted.com, a joint project between mtvU and the Peter G. Peterson Foundation, Superfad has produced the second in a series of animated PSAs addressing the dangers of personal and government debt.
LA-based directing collective and design/animation group Syndrome just rolled out the show open for Rob Dyrdek’s new MTV show Fantasy Factory. The graphically explosive sequence shows renowned street skater Rob Dyrdek bouncing rapidly through a colorful fantasyland of pipes, ramps, and funnels leading from city streets to twisting pipeworks to the mouth of a lion, among other incredible scenes. Dyrdek’s mascot, Meaty – a mainstay from his original show, Rob and Big – of course accompany him on this rapid-fire montage, joined by new puppy and sidekick Beefy.
DreamWorks and Paramount Pictures Corporation present DreamWork’s first film to be produced in Ulitmate 3-D technology. ‘Monsters Vs Aliens’ reinvents the classic 50s monster movie into an irreverent modern day action comedy. When a mysterious alien robot lands on Earth and begins storming the country, The American President is persuaded by General W.R. Monger to enlist a motley crew of Monsters to combat the Alien Robot and save the world from imminent destruction. ‘Monsters Vs. Aliens’ is directed by Rob Letterman and Conrad Vernon, produced by Lisa Stewart and co-produced by Jill Hooper & Latifa Ouaou.
Shilo and Ogilvy & Mather Amsterdam have won the 2008 London International Awards Gold Statue for Television/Cinema Animation. Their work, a collaboration with MTV Networks and The Burma Arts Board; is a provocative, groundbreaking 90-second Public Service Announcement entitled “Burma Viral”. Featuring a custom score from Amsterdam-based Good Sounds and meticulously animated footage of warplanes bombing Burma with flowers as a dramatic call-to-action, the film invited viewers to visit a Burma Arts Board website. There, visitors can send messages of support to the people of Burma in honor of their continuing struggles against their oppressive government, and also learn more about the devastating effects caused by Cyclone Nargis and contribute to relief efforts.
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