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	<title>Moo2u.com - Free Tutorials &#38; the latest VFX news. &#187; New York</title>
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		<title>Mekanism Creates Bollywood for Interactive One Show</title>
		<link>http://www.moo2u.com/2009/05/08/mekanism-creates-bollywood-for-interactive-one-show/</link>
		<comments>http://www.moo2u.com/2009/05/08/mekanism-creates-bollywood-for-interactive-one-show/#comments</comments>
		<pubDate>Fri, 08 May 2009 18:44:28 +0000</pubDate>
		<dc:creator>Moo2u</dc:creator>
				<category><![CDATA[Commercials]]></category>
		<category><![CDATA[Industry]]></category>
		<category><![CDATA[Bollywood]]></category>
		<category><![CDATA[Caitlin Parker]]></category>
		<category><![CDATA[David Claessen]]></category>
		<category><![CDATA[Ian Kovalik]]></category>
		<category><![CDATA[Interstitials]]></category>
		<category><![CDATA[Jamal Berkeley]]></category>
		<category><![CDATA[Jason Harris]]></category>
		<category><![CDATA[Manjula Nadkarni]]></category>
		<category><![CDATA[Mat Lundberg]]></category>
		<category><![CDATA[Mekansim]]></category>
		<category><![CDATA[Mekansim/SF]]></category>
		<category><![CDATA[New York]]></category>
		<category><![CDATA[Nolan Haener]]></category>
		<category><![CDATA[NYC]]></category>
		<category><![CDATA[One Show]]></category>
		<category><![CDATA[One Show Interactive awards]]></category>
		<category><![CDATA[Scott Barry]]></category>
		<category><![CDATA[Stef Smith]]></category>
		<category><![CDATA[The One Club]]></category>
		<category><![CDATA[Times Square]]></category>
		<category><![CDATA[Zachary Seidner]]></category>

		<guid isPermaLink="false">http://www.moo2u.com/?p=775</guid>
		<description><![CDATA[Mekanism has been tapped by The One Club to create the promotional creative for 2009’s One Show Interactive awards. One Show Interactive takes place in New York City, May 7-8, and is the industry’s most prestigious awards competition celebrating the year’s best in digital media and web design. The promotional material is based on this year’s Bollywood theme and is a sequence of moving portraits, as a parade of characters takes their turn on screen in their rawest emotional states. Bright, solid-colored background focus attention on each cast member as they play their part in the mini drama. The edgy, interpretive storyline is an ideal representative for the type of creative work honored at the One Show Awards.]]></description>
			<content:encoded><![CDATA[<p>Mekanism has been tapped by The One Club to create the promotional creative  for 2009’s One Show Interactive awards. One Show Interactive takes place in New  York City, May 7-8, and is the industry’s most prestigious awards competition  celebrating the year’s best in digital media and web design.</p>
<p style="text-align: center;"><a href="http://www.moo2u.com/blog-images/oneshow_man.jpg"><img class="aligncenter" style="border: 0pt none;" title="oneshow_man" src="http://www.moo2u.com/blog-images/oneshow_man.jpg" alt="Mekanism Creates Bollywood for Interactive One Show oneshow_man " width="520" height="293" /></a></p>
<p>The promotional material is based on this year’s Bollywood theme and is a  sequence of moving portraits, as a parade of characters takes their turn on  screen in their rawest emotional states. Bright, solid-colored background focus  attention on each cast member as they play their part in the mini drama. The  edgy, interpretive storyline is an ideal representative for the type of creative  work honored at the One Show Awards.</p>
<p>The live action shorts will be showcased in Times Square, NYC, May 1 &#8211; 8,  2009, in addition to serving as the basis for all of the promotional and  branding for the awards ceremony.</p>
<p style="text-align: center;"><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="550" height="350" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://sputnik7.com/v/5114" /><embed type="application/x-shockwave-flash" width="550" height="350" src="http://sputnik7.com/v/5114"></embed></object></p>
<p>“The attendees at The One Show are the most discerning creative advertising  minds in the world and we’re honored to have been selected by Kevin Swanepoel,  President of The One Show, to craft this essential component of the award show’s  promotion” said Ian Kovalik, Creative Director of Mekanism. “The materials we’ve  created for the Interactive One Show offer rich, compelling visuals filmed with  the best equipment we can get our hands on.”</p>
<p>A Phantom HD High Speed camera was used by Mekanism to bring to life One Show  Interactive’s Bollywood theme. With a 1000 fps speed, the Phantom creates a  unique high-resolution, super slow motion image that captures and highlights the  drama of small moments found in the lives of eight fictionalized Bollywood  characters that were concepted by Mekanism. Scott Barry, directed the shoot  which took place in Los Angeles.</p>
<p style="text-align: center;"><a href="http://www.moo2u.com/blog-images/oneshow_rain.jpg"><img class="aligncenter" style="border: 0pt none;" title="oneshow_rain" src="http://www.moo2u.com/blog-images/oneshow_rain.jpg" alt="Mekanism Creates Bollywood for Interactive One Show oneshow_rain " width="520" height="293" /></a></p>
<p>“Mekanism really nailed this work,” said Kevin Swanepoel, President of The  One Show. “We’re always looking for that elusive combination of supreme  competence and fresh ideas, and Mekanism delivered for us.”<br />
<strong><br />
About  Mekanism:</strong><br />
Mekanism is a San Francisco and New York based creative  production studio, housing film, animation and digital content creators. We  sprinkle our love of good storytelling on viral campaigns, commercials and  branded entertainment to inspire measurable brand loyalty.</p>
<p><strong><br />
The Creds:</strong><br />
Client: One Show<br />
Title: One Show  Interstitials<br />
Air Date: May 2009</p>
<p>Prod Company: Mekansim/SF<br />
ECD: Ian Kovalik<br />
Director/Art Director: Scott  Barry<br />
DP: David Claessen<br />
EP: Jason Harris, Mat Lundberg<br />
Producer: Stef  Smith<br />
Production Supervisor: Nolan Haener<br />
Consulting Producer: Manjula  Nadkarni<br />
Flash Developer: Jamal Berkeley<br />
Editor: Caitlin  Parker<br />
Compositor: Zachary Seidner</p>
<p><strong>RELATED LINKS:</strong><br />
<a href="http://www.mekanism.com/">www.mekanism.com</a></p>
]]></content:encoded>
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		</item>
		<item>
		<title>PMcD Design Create Titles &amp; Promo For Crash</title>
		<link>http://www.moo2u.com/2009/04/19/pmcd-design-create-titles-promo-for-crash/</link>
		<comments>http://www.moo2u.com/2009/04/19/pmcd-design-create-titles-promo-for-crash/#comments</comments>
		<pubDate>Sun, 19 Apr 2009 21:28:20 +0000</pubDate>
		<dc:creator>Moo2u</dc:creator>
				<category><![CDATA[Television]]></category>
		<category><![CDATA[Titles]]></category>
		<category><![CDATA[ABC]]></category>
		<category><![CDATA[Alessandra Pasquino]]></category>
		<category><![CDATA[Alex Gasowski]]></category>
		<category><![CDATA[Alison Cole]]></category>
		<category><![CDATA[Andrew Turman]]></category>
		<category><![CDATA[Anthony Adams]]></category>
		<category><![CDATA[Arlene Tur]]></category>
		<category><![CDATA[Bebe Arcel]]></category>
		<category><![CDATA[Brian Kintz]]></category>
		<category><![CDATA[Brian Tee]]></category>
		<category><![CDATA[Che Che Mata]]></category>
		<category><![CDATA[Christine Emory]]></category>
		<category><![CDATA[Clare Carey]]></category>
		<category><![CDATA[Crash]]></category>
		<category><![CDATA[Crash promotional campaign]]></category>
		<category><![CDATA[Dana Bonomo]]></category>
		<category><![CDATA[Dennis Hopper]]></category>
		<category><![CDATA[Eddie Choi]]></category>
		<category><![CDATA[ESPN]]></category>
		<category><![CDATA[Genevieve Manion]]></category>
		<category><![CDATA[Jocko Sims]]></category>
		<category><![CDATA[Josh Lynne]]></category>
		<category><![CDATA[Kandy Barry]]></category>
		<category><![CDATA[Kenny Battaglia]]></category>
		<category><![CDATA[LORI PATE+]]></category>
		<category><![CDATA[Marc Chusid]]></category>
		<category><![CDATA[McDonough]]></category>
		<category><![CDATA[NBC]]></category>
		<category><![CDATA[New York]]></category>
		<category><![CDATA[NGC]]></category>
		<category><![CDATA[Patrick McDonough]]></category>
		<category><![CDATA[PBS]]></category>
		<category><![CDATA[Peter Emory]]></category>
		<category><![CDATA[PMcD Design]]></category>
		<category><![CDATA[Ross McCall]]></category>
		<category><![CDATA[Stacey Libbrecht]]></category>
		<category><![CDATA[Starz]]></category>
		<category><![CDATA[Suzanne Kiley]]></category>
		<category><![CDATA[Sweeney]]></category>
		<category><![CDATA[WNET]]></category>

		<guid isPermaLink="false">http://www.moo2u.com/?p=655</guid>
		<description><![CDATA[Crash, the Academy Award winning film, is now a series on the Starz Network, marking the network’s first-ever original series. With so much riding on the show’s success, Starz turned to New York-based PMcD Design, part of the transmedia branding and design group LORI PATE+, to design and produce the comprehensive promotional package that includes IDs, end pages, long form title sequence and a comprehensive toolkit for Starz producers and editors to use for tease, launch and episodic campaigns.]]></description>
			<content:encoded><![CDATA[<p>Crash, the Academy Award winning film, is now a series on the Starz Network,  marking the network’s first-ever original series. With so much riding on the  show’s success, Starz turned to New York-based PMcD Design, part of the  transmedia branding and design group LORI PATE+, to design and produce the  comprehensive promotional package that includes IDs, end pages, long form title  sequence and a comprehensive toolkit for Starz producers and editors to use for  tease, launch and episodic campaigns.</p>
<p style="text-align: center;"><a href="http://www.moo2u.com/blog-images/crash_collide.jpg"><img class="aligncenter size-medium" style="border: 0pt none;" title="crash_collide" src="http://www.moo2u.com/blog-images/crash_collide.jpg" alt="PMcD Design Create Titles &amp; Promo For Crash crash_collide " width="520" height="289" /></a></p>
<p>For Patrick McDonough, founder/creative director of PMcD, the package needed  to convey the essence of the show — characters from different backgrounds on  separate journeys until fates collide and lives are changed forever. To capture  the elements of tension and danger, McDonough and his creative team in  collaboration with Brian Kintz and the Starz team shot images of glass  shattering and metal twisting as well as time-lapse footage of the Los Angeles  skyline using the super high-speed Phantom digital camera (1000 fps), The show’s  logo is seen projected over myriad surfaces and layered throughout the footage  and graphic elements.</p>
<blockquote><p>”The idea was to graphically illustrate the uneasy and volatile quality of  the relationships seen in the show,” McDonough said. ”The high-speed photography  of breaking glass and crushing metal visually suggests the random destruction of  lives. We also wanted to capture the character of Los Angeles and give it a  sensual quality. The time-lapse photography captures a feeling of chaos and the  randomness of life in general.”</p></blockquote>
<div style="text-align: center;"><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="500" height="350" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://sputnik7.com/v/4973" /><embed type="application/x-shockwave-flash" width="500" height="350" src="http://sputnik7.com/v/4973"></embed></object></div>
<div>Starring an ensemble cast led by veteran character actor and 60’s icon Dennis  Hopper, the series examines the way different lives intersect and collide in  L.A’s cultural melting pot. The drama features a disparate group of Los  Angelinos, including maverick record producer Ben Cendars (Dennis Hopper);  impulsive cop Kenny Battaglia (Ross McCall); his actress-turned-police officer  partner Bebe Arcel (Arlene Tur); frustrated Brentwood mom Christine Emory (Clare  Carey); her pre-bust real-estate developer husband Peter Emory (D.B. Sweeney);  former gang member-turned-EMT Eddie Choi (Brian Tee); Ben’s street-smart driver  Anthony Adams (Jocko Sims); illegal Guatemalan immigrant Cesar Uman (Luis  Chavez); and cocky, hot-tempered detective Axel Finet (Nick Tarabay).For PMcD designer /director Suzanne Kiley the challenge was making the best  use of the array of footage they had to work with — the elements they shot,  footage from the show and the Starz logo.</p>
<blockquote><p>”My biggest concern was designing elements that use the best of the  beautiful, organic live action elements within the typographic framework that  supported the show and created a strong brand personality,” Kiiley said. ”I  wanted to make sure all of the selects from the slow motion crushing metal,  glass and projections were incorporated within all of the  deliverables.”</p></blockquote>
<p style="text-align: center;"><a href="http://www.moo2u.com/blog-images/crash_title.jpg"><img class="aligncenter size-medium" style="border: 0pt none;" title="crash_title" src="http://www.moo2u.com/blog-images/crash_title.jpg" alt="PMcD Design Create Titles &amp; Promo For Crash crash_title " width="520" height="289" /></a></p>
<p><strong>ABOUT PMcD DESIGN:</strong><br />
PMcD Design is a New York-based,  full-service design company. PMcD specializes in all aspects of broadcast, and  print design as well as production for the entertainment industry. Clients  include ABC, NBC, ESPN, NGC, Starz, Encore, PBS and WNET. PMcD Design is part of  LORI PATE+, a transmedia branding and design group.<br />
<strong><br />
About LORI  PATE+:</strong><br />
LORI PATE+ represents the top branding, promotion, design,  interactive and production professionals in the broadcast, cable and evolving  media industries. Experienced and innovative, LORI PATE+ connects clients to its  members to produce effective media branding solutions.</p>
<p><strong>Related Links:</strong><br />
<a href="http://www.pmcddesign.com/">www.pmcddesign.com</a><br />
<a href="http://www.starz.com/originals/CRASH">www.starz.com/originals/CRASH</a><br />
<a href="http://www.loripateplus.com/">www.loripateplus.com</a></p>
<p><strong>Creative Credits</strong><br />
Client: Starz<br />
Project: Crash  promotional campaign<br />
Art Director: Brian Kintz<br />
Executive Director,  Creative Services: Kandy Barry<br />
Executive Director, Creative Services: Marc  Chusid<br />
Vice President, On-Air Promotions: Che Che Mata<br />
Director, Starz  Channels: Stacey Libbrecht</p>
<p>Production/Design: PMcD Design, New York<br />
Creative Director: Patrick  McDonough<br />
Executive Producer: Dana Bonomo<br />
Designer: Suzanne  Kiley<br />
Producer: Alison Cole<br />
Live Action Producer: Alessandra  Pasquino<br />
Director / DP: Andrew Turman<br />
Lead Animator: Alex  Gasowski<br />
Animation / Editor: Genevieve Manion<br />
Media Artist: Josh Lynne</p></div>
]]></content:encoded>
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		<item>
		<title>Superfad Finds Comic Relief In Red Nose Day Campaign</title>
		<link>http://www.moo2u.com/2009/03/01/superfad-finds-comic-relief-in-red-nose-day-campaign/</link>
		<comments>http://www.moo2u.com/2009/03/01/superfad-finds-comic-relief-in-red-nose-day-campaign/#comments</comments>
		<pubDate>Mon, 02 Mar 2009 02:16:56 +0000</pubDate>
		<dc:creator>Moo2u</dc:creator>
				<category><![CDATA[Commercials]]></category>
		<category><![CDATA[Adidas]]></category>
		<category><![CDATA[AIDS]]></category>
		<category><![CDATA[AT&T]]></category>
		<category><![CDATA[BBC]]></category>
		<category><![CDATA[HIV]]></category>
		<category><![CDATA[Honda]]></category>
		<category><![CDATA[London]]></category>
		<category><![CDATA[Los Angeles]]></category>
		<category><![CDATA[New York]]></category>
		<category><![CDATA[Nick Frost]]></category>
		<category><![CDATA[red bee]]></category>
		<category><![CDATA[Red Nose Day]]></category>
		<category><![CDATA[Seattle]]></category>
		<category><![CDATA[Simon Pegg]]></category>
		<category><![CDATA[Sony]]></category>
		<category><![CDATA[Superfad]]></category>
		<category><![CDATA[Target]]></category>

		<guid isPermaLink="false">http://www.moo2u.com/?p=468</guid>
		<description><![CDATA[Superfad was honored to help the comic relief red nose campaign by taking on the nose animation quota for both the charity and the BBC/red bee’s cross media campaigns.

Commissioned to create a series of promos for TV, web and cinema, Superfad developed and animated the launch spots for the three iconic red noses (This One, That One and The Other One, new designs for 2009) and in doing so help developed the awareness campaign hand in hand with the charity. The animated noses also feature in the launch trailer starring the comic duo Simon Pegg and Nick frost.]]></description>
			<content:encoded><![CDATA[<p>Superfad was honored to help the comic relief red nose campaign by taking on the nose animation quota for both the charity and the BBC/red bee’s cross media campaigns.</p>
<p style="text-align: center;"><a href="http://www.moo2u.com/blog-images/superfad_one_nose.jpg"><img class="aligncenter" style="border: 0pt none;" title="superfad_one_nose" src="http://www.moo2u.com/blog-images/superfad_one_nose.jpg" alt="Superfad Finds Comic Relief In Red Nose Day Campaign superfad_one_nose " width="520" height="294" /></a></p>
<p>Commissioned to create a series of promos for TV, web and cinema, Superfad developed and animated the launch spots for the three iconic red noses (This One, That One and The Other One, new designs for 2009) and in doing so help developed the awareness campaign hand in hand with the charity. The animated noses also feature in the launch trailer starring the comic duo Simon Pegg and Nick frost.</p>
<blockquote><p>“Breathing life into the three noses was a lovely animation project, made all the more satisfying in the light of the incredible achievements of comic relief. It also helped that we kind of fell in love with the noses themselves and so channeled that love into making them move in a proper rubber nose authentic way. I think that makes us rubber animation pioneers.” <strong>Superfad London</strong></p></blockquote>
<div style="text-align: center;"><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="500" height="350" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://sputnik7.com/v/4852" /><embed type="application/x-shockwave-flash" width="500" height="350" src="http://sputnik7.com/v/4852"></embed></object></div>
<div>Red Nose Day aims to make a difference to the lives of thousands of people living in abject poverty, or facing terrible injustice, both across Africa and in the UK. From combating domestic violence to assisting people affected by HIV and AIDS, Red Nose Day funds long-term projects that help people help themselves.</div>
<div>
<p>Since its launch 25 years ago, Comic Relief has generated over 500 million GBP for numerous worthy causes. The main TV event broadcasts on BBC 1 on 13 March 2009.</p>
<p style="text-align: center;"><a href="http://www.moo2u.com/blog-images/superfad_3_noses.jpg"><img class="aligncenter" style="border: 0pt none;" title="superfad_3_noses" src="http://www.moo2u.com/blog-images/superfad_3_noses.jpg" alt="Superfad Finds Comic Relief In Red Nose Day Campaign superfad_3_noses " width="520" height="293" /></a></p>
<p><strong>About Superfad</strong><br />
Superfad is a brand-driven design and live action production company; a collective of designers, directors, animators, and artists. Their mission is to see brands in unexpected ways and to express a brand’s voice in an undeniably original fashion.</p>
<p>Superfad’s work runs counter to the trend of design studios who present a singular house style. With offices in Los Angeles, New York, Seattle and London, thier work is informed by a wide array of cultural and intellectual influences. Fine art, science, math, and literature are fused with illustration, photography, and technology to produce stunningly original imagery.</p>
<p style="text-align: center;"><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="500" height="350" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://sputnik7.com/v/4853" /><embed type="application/x-shockwave-flash" width="500" height="350" src="http://sputnik7.com/v/4853"></embed></object></p>
<p>Superfad was founded in 2001 and has produced award-winning work for many of the most respected brands worldwide. Honda, Sony, Target, Adidas, and AT&amp;T are just a few of the companies who have turned to Superfad for inspired branding.</p>
<p><strong>RELATED LINKS</strong><br />
<a href="http://superfad.com/">http://superfad.com/about.php</a></p>
<p><a href="http://www.rednoseday.com/">www.rednoseday.com</a></p>
<p><a href="http://www.comicrelief.com/">www.comicrelief.com</a></div>
]]></content:encoded>
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		<title>Mother &amp; jumP Open It Up To Full Throttle</title>
		<link>http://www.moo2u.com/2009/02/21/mother-jump-open-it-up-to-full-throttle/</link>
		<comments>http://www.moo2u.com/2009/02/21/mother-jump-open-it-up-to-full-throttle/#comments</comments>
		<pubDate>Sun, 22 Feb 2009 03:47:25 +0000</pubDate>
		<dc:creator>Moo2u</dc:creator>
				<category><![CDATA[VFX News]]></category>
		<category><![CDATA[Crille Forsberg]]></category>
		<category><![CDATA[Damien Van Der Cruyssen]]></category>
		<category><![CDATA[David Bryen]]></category>
		<category><![CDATA[Dee Tagert]]></category>
		<category><![CDATA[Eddie Reina]]></category>
		<category><![CDATA[Full Throttle]]></category>
		<category><![CDATA[Good Morning]]></category>
		<category><![CDATA[Greencard Pictures]]></category>
		<category><![CDATA[Greg Hunter]]></category>
		<category><![CDATA[Hend Baghdady]]></category>
		<category><![CDATA[Jenna Louie]]></category>
		<category><![CDATA[jumP]]></category>
		<category><![CDATA[Left Behind]]></category>
		<category><![CDATA[Legend]]></category>
		<category><![CDATA[Linus Karlsson]]></category>
		<category><![CDATA[Luis Moreno]]></category>
		<category><![CDATA[Manic]]></category>
		<category><![CDATA[Mat Driscoll]]></category>
		<category><![CDATA[Michael Aaron]]></category>
		<category><![CDATA[Mother]]></category>
		<category><![CDATA[Mother New York]]></category>
		<category><![CDATA[New York]]></category>
		<category><![CDATA[Nick Kadner]]></category>
		<category><![CDATA[NYC]]></category>
		<category><![CDATA[Paul Malmstrom]]></category>
		<category><![CDATA[Stephane Guyot]]></category>
		<category><![CDATA[The Faces]]></category>
		<category><![CDATA[The Machine]]></category>
		<category><![CDATA[The Mill]]></category>
		<category><![CDATA[To the Line]]></category>

		<guid isPermaLink="false">http://www.moo2u.com/?p=413</guid>
		<description><![CDATA[New York-based creative editorial company jumP recently collaborated with Mother on a six spot campaign showcasing a behind the scenes racetrack view for the energy drink Full Throttle. The :30 and :60 spots pique our senses as various types of race inspired music sets the&#8230;]]></description>
			<content:encoded><![CDATA[<p>New York-based creative editorial company jumP recently collaborated with Mother on a six spot campaign showcasing a behind the scenes racetrack view for the energy drink Full Throttle.</p>
<p style="text-align: center;"><a href="http://www.moo2u.com/blog-images/pic-fullthrottle_man.jpg"><img class="aligncenter" style="border: 0pt none;" title="pic-fullthrottle_man" src="http://www.moo2u.com/blog-images/pic-fullthrottle_man.jpg" alt="Mother &amp; jumP Open It Up To Full Throttle pic-fullthrottle_man " width="520" height="293" /></a></p>
<p>The :30 and :60 spots pique our senses as various types of race inspired music sets the tone for the high-energy build up. Flashes of Full Throttle are intercut throughout, showing how the drivers and their entourages get “fueled up” for the intense races.</p>
<p>Editor Luis Moreno keeps us on the edge of our seats by jump cutting from one scene to next. By creating discontinuous scenes, Moreno creates a form of emotional continuity that makes us feel like spectators.</p>
<div style="text-align: center;"><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="500" height="350" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://sputnik7.com/v/4828" /><embed type="application/x-shockwave-flash" width="500" height="350" src="http://sputnik7.com/v/4828"></embed></object></div>
<div></div>
<div>jumP is an award-winning, New York-based creative editorial boutique focusing on commercials, features, short films, music videos, and emerging media content. The firm works with a wide-range of top-tier brands, directors, and agencies continually delivering powerful and efficient results for each of its clients.</div>
<div>
<p>The company roster includes Partner/Editors: Luis Moreno and Michael Saia, Editors: Lin Polito, William Zitser and David Bryen, Partner/Managing Director: Dee Tagert and Executive Producer Elizabeth Krajewski.</p>
<p style="text-align: center;"><a href="http://www.moo2u.com/blog-images/pic-fullthrottle_men.jpg"><img class="aligncenter" style="border: 0pt none;" title="pic-fullthrottle_men" src="http://www.moo2u.com/blog-images/pic-fullthrottle_men.jpg" alt="Mother &amp; jumP Open It Up To Full Throttle pic-fullthrottle_men " width="520" height="293" /></a></p>
<p><strong>The Creds:</strong></p>
<p>Client: Full Throttle<br />
Spots Title: Good Morning :60; The Faces :60; The Machine :30; Left Behind :60; To the Line :30; Legend :60</p>
<p>Agency: Mother New York<br />
Art Director: Mat Driscoll<br />
Creative Director(s): Linus Karlsson, Paul Malmstrom<br />
Copywriter: Greg Hunter<br />
Agency Producer: Michael Aaron</p>
<p>Prod Company: Greencard Pictures<br />
Director: Linus Karlsson<br />
Director of Photography: Crille Forsberg<br />
EP: Nick Kadner<br />
Producer: Hend Baghdady</p>
<p>Editorial: jumP/NY<br />
Editor: Luis Moreno<br />
Assistant Editor: David Bryen<br />
Managing Director: Dee Tagert<br />
Producer: Jenna Louie</p>
<p>Telecine: The Mill<br />
Colorist: Damien Van Der Cruyssen</p>
<p>VFX Company: Manic<br />
Artist: Eddie Reina</p>
<p>Finishing: Manic</p>
<p>Sound Design: Manic<br />
Sound Designer: Stephane Guyot</p>
<p><strong>RELATED LINKS</strong><br />
<a href="http://www.nycjump.com/" target="_blank">www.nycjump.com</a></div>
]]></content:encoded>
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		<title>“Special Guest: The Journey” by Vinicius Costa</title>
		<link>http://www.moo2u.com/2009/02/21/special-guest-the-journey-by-vinicius-costa/</link>
		<comments>http://www.moo2u.com/2009/02/21/special-guest-the-journey-by-vinicius-costa/#comments</comments>
		<pubDate>Sat, 21 Feb 2009 23:32:15 +0000</pubDate>
		<dc:creator>Moo2u</dc:creator>
				<category><![CDATA[VFX News]]></category>
		<category><![CDATA[1st Avenue Machine]]></category>
		<category><![CDATA[animation]]></category>
		<category><![CDATA[Brazil]]></category>
		<category><![CDATA[flying beds]]></category>
		<category><![CDATA[Manhattan]]></category>
		<category><![CDATA[Monty Python]]></category>
		<category><![CDATA[Museum of Modern Art]]></category>
		<category><![CDATA[New York]]></category>
		<category><![CDATA[pink jellyfish]]></category>
		<category><![CDATA[Salvador Dali]]></category>
		<category><![CDATA[Special Guest]]></category>
		<category><![CDATA[SpecialGuest]]></category>
		<category><![CDATA[stop motion]]></category>
		<category><![CDATA[Studio Animatorio]]></category>
		<category><![CDATA[The Journey]]></category>
		<category><![CDATA[Vinicius Costa]]></category>

		<guid isPermaLink="false">http://www.moo2u.com/?p=402</guid>
		<description><![CDATA[Special Guest, the multi-talented sibling of 1st Avenue Machine, recently summed up the company’s eclectic creative spirit with an 80-second stop-motion style animated film entitled “Special Guest: The Journey.” The film is the debut for the studio’s newest addition, Director Vinicius Costa. In the studio’s tradition of having new directors create a film based on their idea of The Special Guest, Vinicius Costa created “Special Guest: The Journey” The film employs the metaphor of travel using a neatly-packed suitcase to reveal the company’s diverse and multi-faceted capabilities.]]></description>
			<content:encoded><![CDATA[<p>Special Guest, the multi-talented sibling of 1st Avenue Machine, recently summed up the company’s eclectic creative spirit with an 80-second stop-motion style animated film entitled “Special Guest: The Journey.”</p>
<p>The film is the debut for the studio’s newest addition, Director Vinicius Costa. In the studio’s tradition of having new directors create a film based on their idea of The Special Guest, Vinicius Costa created “Special Guest: The Journey” The film employs the metaphor of travel using a neatly-packed suitcase to reveal the company’s diverse and multi-faceted capabilities.</p>
<p style="text-align: center;"><a href="http://www.moo2u.com/blog-images/special_guest_purple.jpg"><img class="aligncenter" style="border: 0pt none;" title="special_guest_purple" src="http://www.moo2u.com/blog-images/special_guest_purple.jpg" alt="“Special Guest: The Journey” by Vinicius Costa  special_guest_purple " width="520" height="292" /></a></p>
<blockquote><p>“I was visiting New York on business, and saw an interesting book on perfect packing,” says the Brazil-based Costa. “It occurred to me that just looking at someone’s luggage could tell you a lot about the owner’s personality. The idea stayed with me, and I started thinking of Special Guest as a suitcase full of unique techniques, options, and creative styles, all right there for the taking.”</p></blockquote>
<p>Opening with a full-screen shot of neatly folded shirts and other apparel, “Special Guest: The Journey” widens out to reveal the scene on a t-shirt. A pair of arms reach forward to deftly fold the t-shirt and place it in a suitcase. As the camera pans to the left, the suitcase extends to reveal a wide variety of brightly patterned shirts.</p>
<div style="text-align: center;"><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="500" height="350" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://sputnik7.com/v/4785" /><embed type="application/x-shockwave-flash" width="500" height="350" src="http://sputnik7.com/v/4785"></embed></object></div>
<div></div>
<div>The shot continues smoothly as the patterns begin to interact with one another. A chest pocket opens like a door before emitting a long blue ribbon which just as quickly becomes a roadway complete with moving cars. Surrounding patterns spring to life, revealing moving airplanes and trains, as cars attempt to park between the black keys on a keyboard. The scene changes to one of dimly illuminated space before changing utterly to reveal a doorknob.</div>
<div>
<blockquote><p>“In keeping with the theme of luggage and travel, I started working with hotel elements,” says Costa. “I came up with a doorknob tag in the shape of a G, sort of like a ‘Do Not Disturb’ sign. I knew I had an important symbol that would connect the video together.”</p></blockquote>
<p style="text-align: center;"><a href="http://www.moo2u.com/blog-images/special_guest_blue.jpg"><img class="aligncenter" style="border: 0pt none;" title="special_guest_blue" src="http://www.moo2u.com/blog-images/special_guest_blue.jpg" alt="“Special Guest: The Journey” by Vinicius Costa  special_guest_blue " width="520" height="291" /></a></p>
<p>Drawing out from the doorknob, viewers are presented with a tiny person ready to enter a tiny doorway on the giant doorknob. As the door opens, the epic music swells and the camera drifts upwards to reveal a colorful, whimsical environment that seems equal parts Salvador Dali and Monty Python. Brilliantly colored, illustrative images combine with flying beds and pink jellyfish, and precede a cartoon-like rendering of the company name backed by rays of heavenly light puncturing clouds. No sooner is the scene complete than the camera pulls back to reveal a Special Guest t-shirt, which is duly folded and placed in a suitcase, bringing “Special Guest: The Journey” to a close.</p>
<blockquote><p>“While in New York, I also saw the incredible Salvador Dali show at the Museum of Modern Art,” says Costa. “It blew me away and inspired me to combine my illustrative techniques with elements of surrealism. Back in Brazil, I enlisted the help of my colleagues at Studio Animatorio to put all of this together. It was a big challenge, because we used so many techniques and styles to create a very unusual scene. I wanted all the elements to be realistic in their interactions with each other, but I also wanted a playful feel. In the end, the film is so packed with details that it needs repeated viewings. Since it begins and ends with the same shot, I liked the feeling of it turning into an infinite loop, a symbol of Special Guest’s renewable talent.”</p></blockquote>
<p style="text-align: center;"><a href="http://www.moo2u.com/blog-images/special_guest_title.jpg"><img class="aligncenter" style="border: 0pt none;" title="special_guest_title" src="http://www.moo2u.com/blog-images/special_guest_title.jpg" alt="“Special Guest: The Journey” by Vinicius Costa  special_guest_title " width="520" height="292" /></a></p>
<p><strong>ABOUT SPECIALGUEST</strong><br />
Based in Manhattan, SpecialGuest is a new creative studio stemming from the talented minds of New York’s 1st Avenue Machine (www.1st-ave-machine.com  ). SpecialGuest’s declared commitment is to create more tactile animation that is both funny and weird. SpecialGuest brings a light touch to a wide range of organic animation techniques and styles. More information may be found at www.specialguest.tv</p>
<p><strong>RELATED LINKS</strong><br />
<a href="http://www.specialguest.tv/">www.specialguest.tv</a><br />
<a href="http://www.1stavemachine.com/">www.1stavemachine.com</a></div>
]]></content:encoded>
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		<title>Rhino Rebrands to Reflect Global Reach</title>
		<link>http://www.moo2u.com/2009/02/19/rhino-rebrands-to-reflect-global-reach/</link>
		<comments>http://www.moo2u.com/2009/02/19/rhino-rebrands-to-reflect-global-reach/#comments</comments>
		<pubDate>Thu, 19 Feb 2009 12:28:02 +0000</pubDate>
		<dc:creator>Moo2u</dc:creator>
				<category><![CDATA[VFX News]]></category>
		<category><![CDATA[Cadillac]]></category>
		<category><![CDATA[Canada]]></category>
		<category><![CDATA[Chrylser]]></category>
		<category><![CDATA[Connecticut]]></category>
		<category><![CDATA[Darkstar]]></category>
		<category><![CDATA[DreamWorks]]></category>
		<category><![CDATA[Ewan McGregor]]></category>
		<category><![CDATA[Ghost Town]]></category>
		<category><![CDATA[Gravity]]></category>
		<category><![CDATA[GS New Media]]></category>
		<category><![CDATA[Israel]]></category>
		<category><![CDATA[Jim Carrey]]></category>
		<category><![CDATA[Nanny Diaries]]></category>
		<category><![CDATA[New York]]></category>
		<category><![CDATA[NYC]]></category>
		<category><![CDATA[Oreo]]></category>
		<category><![CDATA[Radio City Music Hall]]></category>
		<category><![CDATA[rebrand]]></category>
		<category><![CDATA[rebranding]]></category>
		<category><![CDATA[Rhino]]></category>
		<category><![CDATA[Rhinofx]]></category>
		<category><![CDATA[Rick Wagonheim]]></category>
		<category><![CDATA[Stephen Daldry]]></category>
		<category><![CDATA[Subway]]></category>
		<category><![CDATA[Sun Microsystems]]></category>
		<category><![CDATA[Sundance Film Festival]]></category>
		<category><![CDATA[Tel Aviv]]></category>
		<category><![CDATA[The Reader]]></category>
		<category><![CDATA[The Saddle Club]]></category>
		<category><![CDATA[The Weinstein Company]]></category>
		<category><![CDATA[Toronto]]></category>
		<category><![CDATA[verizon]]></category>
		<category><![CDATA[Zviah Eldar]]></category>

		<guid isPermaLink="false">http://www.moo2u.com/?p=404</guid>
		<description><![CDATA[Nearing a decade in the advertising and entertainment business, the entire team at rhinofx is pleased to announce that the studio is dropping off the f and x and changing its name to Rhino. A year after uniting with Gravity, one of Israel and Canada’s premier media development studios, Rhino has updated its name, identity, and vision to coincide with its dramatic and global evolution in both traditional and non-traditional work across TV, film, web, and mobile screens.]]></description>
			<content:encoded><![CDATA[<p>Nearing a decade in the advertising and entertainment business, the entire team at rhinofx is pleased to announce that the studio is dropping off the f and x and changing its name to Rhino. A year after uniting with Gravity, one of Israel and Canada’s premier media development studios, Rhino has updated its name, identity, and vision to coincide with its dramatic and global evolution in both traditional and non-traditional work across TV, film, web, and mobile screens.</p>
<p>While Rhino has always been known for its work in VFX and CG-oriented design and animation, the addition of Gravity’s resources has been a huge complement, adding more design depth and stylistic vision to their creative arsenal, and opening up unique opportunities for a variety of new media ventures, larger-scale pitches and projects, and global campaigns. Solidifying their position as a design and effects force across four screens, Rhino has doubled in size, with the talent, partnerships, and resources to deliver VFX, character animation, brand building, content creation, and digital solutions to the world’s top brands, agencies, and entertainment companies.</p>
<p style="text-align: center;"><a href="http://www.moo2u.com/blog-images/rfx-pic_glk3.jpg"><img class="aligncenter" style="border: 0pt none;" title="rfx-pic_glk3" src="http://www.moo2u.com/blog-images/rfx-pic_glk3.jpg" alt="Rhino Rebrands to Reflect Global Reach rfx-pic_glk3 " width="520" height="293" /></a></p>
<p>With Gravity’s locations in both Tel Aviv and Toronto coupled with Rhino’s New York and Connecticut studios, the company has diversified their offerings and greatly expanded their capabilities. All completely technologically linked, the union creates an international brigade of the industry’s leading artists. Rhino’s vast internal bandwidth and worldwide presence enable them to take on a variety of projects, for any client, anywhere.</p>
<blockquote><p>Commenting on the re-brand, Zviah Eldar, CEO North America, explains, “A year ago, we saw a great opportunity in aligning Gravity and rhinofx, leveraging our locations around the world and combining the advertising and film experience with online and mobile media expertise. Each of our offices is linked creatively and technically, strengthening our commitment to expand our services to agencies, film studios, and brands across all platforms. Now, Rhino delivers much more than visual effects and the name change will help reflect these capabilities.”</p></blockquote>
<p>In addition to this broader, diversified creative approach, Rhino is launching a branding package including a new identity, website, and materials to better reflect this vision. The studio has done an expansive build-out of two entire floors at their New York City location, bringing their artists and producers together to create a more open and collaborative environment.</p>
<p>Supporting this evolution, Rhino recently undertook a mobile and alternative media project, collaborating with GS New Media, Inc. and Sun Microsystems, Inc. to build a state of the art virtual world for a global children’s television brand The Saddle Club. The interactive experience, which lets young girls celebrate friendship, adventure, and horses, was built on the Project Darkstar platform, the breakthrough open source online game platform invented by Sun.</p>
<blockquote><p>Expanding on their vision for mobile content, Eldar notes, “We have combined years of mobile experience with design and creative talent to position ourselves at the forefront of the changing worlds of both online and mobile content development. Our artists and production teams can deliver the high-quality rich graphics, animation, and 3D that are quickly arriving for these emerging channels.”</p></blockquote>
<p style="text-align: center;"><a href="http://www.moo2u.com/blog-images/rfx-pic_glk1.jpg"><img class="aligncenter" style="border: 0pt none;" title="rfx-pic_glk1" src="http://www.moo2u.com/blog-images/rfx-pic_glk1.jpg" alt="Rhino Rebrands to Reflect Global Reach rfx-pic_glk1 " width="520" height="293" /></a></p>
<p>In addition to The Saddle Club, the Rhino team is also looking at expanding on Gravity’s prior mobile content hit, Gemma, which was one of the first mobisode series ever released. The project, done with Orange Israel mobile, was picked up for both online and television distribution.</p>
<blockquote><p>Managing Director Rick Wagonheim comments, “The relationship with the multiple offices has afforded a larger creative bandwidth, access to more ideas, and an ability to work with artists from different backgrounds and disciplines. This has contributed a different perspective, with a wider range of talent working under the guidance of Rhino’s New York based creative directors. It’s very similar to the global agency model. When an agency is pitching new business or developing new campaigns for an existing client, they use multiple offices and multiple creative teams under the guidance of a worldwide creative director orchestrating the teams to flush out the best solutions, the smartest concepts, and the most promising creative. We’re doing the same thing on a smaller scale. We’ve expanded our creative prowess and that directly benefits the client with better results coming from more options.”</p></blockquote>
<p>Rhino’s most recent work includes campaigns for Verizon, Cadillac, Chrylser, Subway and Oreo.</p>
<blockquote><p>Wagonheim notes, “The Subway project is indicative of a growing trend, with clients approaching studios seeking one-stop solutions that combine shooting, editing, and effects-all under one roof. With Subway, Vico truly led the entire project-working as both Director and Creative Director. This happened after the agency initially approached us to do the effects. After presenting Vico’s vision, it became clear that the effects determined how the live action had to be shot to tell the complete story.” Wagonheim continues, “We’re going to see more of this trend moving forward-where we will need to do the entire project to get both the most creative and most efficient output. In addition to Rhino’s talent directing the live action, the relationship with Gravity also affords access to international directors when appropriate.”</p></blockquote>
<p>The re-branding also comes on the heels of several major feature films projects completed in their new Connecticut-based film location. For the latest film, The Weinstein Company’s The Reader, nominated for five Academy Awards including Best Director and Best Picture, the team worked closely with noted director Stephen Daldry to add a distinct sense of reality to the historical piece.</p>
<p style="text-align: center;"><a href="http://www.moo2u.com/blog-images/thereader_prison.jpg"><img class="aligncenter" style="border: 0pt none;" title="thereader_prison" src="http://www.moo2u.com/blog-images/thereader_prison.jpg" alt="Rhino Rebrands to Reflect Global Reach thereader_prison " width="520" height="293" /></a></p>
<blockquote><p>Commenting on the evolution of their film effects business, COO/EP Camille Geier explains, “The film medium is a constant collaboration with the director, because they really are the client and we work together to see the project all the way through. This is opposed to spots, where most directors are off to the next shoot, requesting quick-times to see the progress. It’s a very different experience when the client is the director.”</p></blockquote>
<p>As the VFX provider for DreamWorks’ supernatural romantic comedy Ghost Town, as well as supplying intricate effects for Revolution Studios’ Perfect Stranger and Weinstein Company’s Nanny Diaries, Rhino solidified its position as one of the east coast’s leading animation and VFX studios.</p>
<blockquote><p>“Our feature business has grown very nicely, even with the Writer’s strike, our feature revenue increased in ‘08 over the prior year, and we are already reading more scripts than in the beginning of 2008,” continued Geier.</p></blockquote>
<p>Rhino is currently finishing work on I Love You Phillip Morris, a dark comedy starring Jim Carrey and Ewan McGregor, which debuted at the Sundance Film Festival as part of the Premieres category. In the four years since Geier joined the company to help build the feature film side of the business, Rhino has built a considerable body of work, including multiple turns as a film’s sole VFX provider, utilizing significant new bandwidth, new space, and additional resources to become a know feature effects entity.</p>
<p>Breaking away from just traditional projects, the company also revisited their work for Radio City Music Hall, expanding and updating the 12-minute 3D virtual tour of NYC, and aligning the visuals, angles and timing to coincide impeccably with the huge portable screens of the traveling nationwide live stage performance.</p>
<p>Rhino’s recent projects represent this new level of diversity, from the surreal animation spots for Verizon to the recreation of Post War Germany for The Reader to the highly acclaimed long-form tour of New York City for The Christmas Spectacular.</p>
<blockquote><p>Eldar continues, “We are excited about being able to deliver more dimensions and more creative solutions to our clients-we are already doing some really amazing work that is truly integrated across media channels and screens.”</p></blockquote>
<p>The trend will continue in 2009, as the team finalizes works for several major P&amp;G products, launches The Saddle Club, and with the upcoming release of I Love You Phillip Morris. With their own updated capabilities now carefully incorporated into their brand identity, the company stands to tighten their hold on the top of content creation for the design and VFX industry, and further establish themselves as the universal provider of multi-platform media, design, and effects.</p>
<p><strong>About Rhino:</strong><br />
Rhino is an award winning animation and visual effects studio with a global vision and worldwide network of talent, partnerships and resources. As they have grown and become more diverse, so have their projects for the world’s top brands, agencies and entertainment companies. The company’s principals and artists have also led the industry’s exploration into the boundless potential of branded digital content. By cultivating extensive relationships with key brands, advertising agencies, and film/TV studios, Rhino utilizes its creative directors and artists to develop and execute powerful branded entertainment to build both identity and awareness.</p>
<p><a href="http://www.rhinofx.tv/">www.rhinofx.tv</a></p>
]]></content:encoded>
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		<item>
		<title>Nominees for the 7th Annual VES Awards</title>
		<link>http://www.moo2u.com/2009/02/16/nominees-for-the-7th-annual-ves-awards/</link>
		<comments>http://www.moo2u.com/2009/02/16/nominees-for-the-7th-annual-ves-awards/#comments</comments>
		<pubDate>Tue, 17 Feb 2009 02:35:16 +0000</pubDate>
		<dc:creator>Moo2u</dc:creator>
				<category><![CDATA[VFX News]]></category>
		<category><![CDATA[Adrian de Wet]]></category>
		<category><![CDATA[Andrew Fowler]]></category>
		<category><![CDATA[BACARDI]]></category>
		<category><![CDATA[BATTLESTAR GALACTICA]]></category>
		<category><![CDATA[Ben Snow]]></category>
		<category><![CDATA[BOLT - The Chase]]></category>
		<category><![CDATA[Camille Cellucci]]></category>
		<category><![CDATA[CHANGELING]]></category>
		<category><![CDATA[Chantal Feghali]]></category>
		<category><![CDATA[Cloverfield]]></category>
		<category><![CDATA[COKE]]></category>
		<category><![CDATA[Crys Forsyth-Smith]]></category>
		<category><![CDATA[Daniel Eaton]]></category>
		<category><![CDATA[David Smith]]></category>
		<category><![CDATA[Dean Wright]]></category>
		<category><![CDATA[Dennis Hoffman]]></category>
		<category><![CDATA[DOCTOR WHO - THE NEXT DOCTOR]]></category>
		<category><![CDATA[EAGLE EYE]]></category>
		<category><![CDATA[Eamonn Butler]]></category>
		<category><![CDATA[Edson Williams]]></category>
		<category><![CDATA[Eric Barba]]></category>
		<category><![CDATA[Eric Leven]]></category>
		<category><![CDATA[FEDEX 'PIGEON']]></category>
		<category><![CDATA[Fred Pienkos]]></category>
		<category><![CDATA[FRINGE]]></category>
		<category><![CDATA[GENERATION KILL]]></category>
		<category><![CDATA[Geoffrey Hancock]]></category>
		<category><![CDATA[GHOST WHISPERER]]></category>
		<category><![CDATA[Greg Butler]]></category>
		<category><![CDATA[Hal Hickel]]></category>
		<category><![CDATA[HELLBOY II THE GOLDEN ARMY]]></category>
		<category><![CDATA[HEROES]]></category>
		<category><![CDATA[INDIANA JONES AND THE KINGDOM OF THE CRYSTAL SKULL]]></category>
		<category><![CDATA[Iron Man]]></category>
		<category><![CDATA[James Straus]]></category>
		<category><![CDATA[JERICHO]]></category>
		<category><![CDATA[Jim Berney]]></category>
		<category><![CDATA[Jim Rygiel]]></category>
		<category><![CDATA[Jinnie Pak]]></category>
		<category><![CDATA[JOHN ADAMS]]></category>
		<category><![CDATA[John Nelson]]></category>
		<category><![CDATA[Kevin Blank]]></category>
		<category><![CDATA[KNIGHT RIDER]]></category>
		<category><![CDATA[Kung Fu Panda]]></category>
		<category><![CDATA[LIFE - Frozen Solid]]></category>
		<category><![CDATA[Lisa Beroud]]></category>
		<category><![CDATA[Lucy Killick]]></category>
		<category><![CDATA[Maricel Pagulayan]]></category>
		<category><![CDATA[Michael Ellis]]></category>
		<category><![CDATA[Michael J. Wassel]]></category>
		<category><![CDATA[Michael Owens]]></category>
		<category><![CDATA[MONSTER 'STORK']]></category>
		<category><![CDATA[Nathan McGuinness]]></category>
		<category><![CDATA[NEED FOR SPEED UNDERCOVER]]></category>
		<category><![CDATA[New York]]></category>
		<category><![CDATA[NIM’S ISLAND]]></category>
		<category><![CDATA[Peter Nofz]]></category>
		<category><![CDATA[PUSHING DAISIES]]></category>
		<category><![CDATA[Richard R. Hoover]]></category>
		<category><![CDATA[ROADSIDE ROMEO]]></category>
		<category><![CDATA[SARAH CONNOR CHRONICLES]]></category>
		<category><![CDATA[Scott Gordon]]></category>
		<category><![CDATA[SYNECDOCHE]]></category>
		<category><![CDATA[The Chronicles of Narnia]]></category>
		<category><![CDATA[The Curious Case of Benjamin Button]]></category>
		<category><![CDATA[The Day the Earth Stood Still]]></category>
		<category><![CDATA[U2 3D]]></category>
		<category><![CDATA[VALKYRIE]]></category>
		<category><![CDATA[Victoria Alonso]]></category>
		<category><![CDATA[WALL-E]]></category>
		<category><![CDATA[WALTZ WITH BASHIR]]></category>
		<category><![CDATA[Wendy Rogers]]></category>

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		<description><![CDATA[Los Angeles, January 19, 2009 - The Visual Effects Society (VES) today announced the nominees for the 7th Annual VES Awards ceremony recognizing outstanding visual effects in over a dozen categories of film, animation, television, commercials and video games. Nominees were chosen Saturday, January 17, 2009, by numerous panels of VES members who viewed submissions at the FotoKem screening facilities in Burbank.]]></description>
			<content:encoded><![CDATA[<p class="MsoNormal" style="text-align: center;" align="center"><a rel="attachment wp-att-391" href="http://www.moo2u.com/wp-content/uploads/2009/02/7thannualvesawards_small.jpg"><img class="aligncenter size-full wp-image-391" style="border: 0pt none;" title="7thannualvesawards_small" src="http://www.moo2u.com/wp-content/uploads/2009/02/7thannualvesawards_small.jpg" alt="" width="100" height="200" /></a></p>
<p class="MsoNormal" style="text-align: center;" align="center"><strong><span style="font-size: 14pt; font-family: Arial; color: black;">VISUAL EFFECTS SOCIETY (VES) ANNOUNCES NOMINEES </span></strong></p>
<p class="MsoNormal" style="text-align: center;" align="center"><strong><span style="font-size: 14pt; font-family: Arial; color: black;">FOR 7</span></strong><strong><span style="font-size: 9pt; font-family: Arial; color: black;">th </span></strong><strong><span style="font-size: 14pt; font-family: Arial; color: black;">ANNUAL VES AWARDS </span></strong></p>
<p class="MsoNormal" style="text-align: center;" align="center"><strong><em><span style="font-size: 11.5pt; font-family: Arial; color: black;">Iron Man </span></em></strong><strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">Leads with 5 Noms </span></strong></p>
<p class="MsoNormal" style="text-align: center;" align="center"><strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">Awards Ceremony Scheduled for February 21, 2009 </span></strong></p>
<p class="MsoNormal"><strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">Los Angeles</span></strong><strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">, January 19, 2009 &#8211; </span></strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">The Visual Effects Society (VES) today announced the nominees for the 7th Annual VES Awards ceremony recognizing outstanding visual effects in over a dozen categories of film, animation, television, commercials and video games. Nominees were chosen Saturday, January 17, 2009, by numerous panels of VES members who viewed submissions at the FotoKem screening facilities in Burbank. </span></p>
<p class="MsoNormal"><span style="font-size: 11.5pt; font-family: Arial; color: black;">In making the announcement, Jeffrey A. Okun, Chair of the Visual Effects Awards Committee said, “Because visual effects continue to grow in complexity and intensity, touching every aspect of the entertainment industry, we are proud to announce the nominees and their work, which have been deemed by the judges as the best of the best. I congratulate all the artists on their achievements.” </span></p>
<p class="MsoNormal"><span style="font-size: 11.5pt; font-family: Arial; color: black;">The nominees for the 7</span><span style="font-size: 8pt; font-family: Arial; color: black;">th </span><span style="font-size: 11.5pt; font-family: Arial; color: black;">Annual VES Awards are the following: </span></p>
<p class="MsoNormal"><strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">Outstanding Visual Effects in a Visual Effects Driven Motion Picture </span></strong></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">THE CHRONICLES OF NARNIA – PRINCE CASPIAN<br />
Wendy Rogers, Dean Wright, Andrew Fowler, Greg Butler </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">THE CURIOUS CASE OF BENJAMIN BUTTON<br />
Eric Barba, Edson Williams, Nathan McGuinness, Lisa Beroud </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">HELLBOY II THE GOLDEN ARMY<br />
Michael J. Wassel, Lucy Killick, Adrian de Wet, Eamonn Butler </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">CLOVERFIELD<br />
Kevin Blank, Chantal Feghali, Michael Ellis, Eric Leven </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">IRON MAN<br />
Ben Snow, Hal Hickel, Victoria Alonso, John Nelson </span></p>
<p class="MsoNormal"><strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">Outstanding Supporting Visual Effects in a Motion Picture </span></strong></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">CHANGELING<br />
Michael Owens, Geoffrey Hancock, Jinnie Pak, Dennis Hoffman </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">EAGLE EYE<br />
Jim Rygiel, Jim Berney, Crys Forsyth-Smith, David Smith </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">VALKYRIE<br />
Richard R. Hoover, Maricel Pagulayan, Peter Nofz, Daniel Eaton </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">NIM’S ISLAND<br />
Camille Cellucci, Scott Gordon, Fred Pienkos, James Straus </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">SYNECDOCHE, NEW YORK<br />
Mark Russell, Richard Friedlander, Eric Robertson, Brett Miller </span></p>
<p class="MsoNormal"><strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">Outstanding Animation in an Animated Motion Picture </span></strong></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">BOLT &#8211; The Chase<br />
Chris Williams, Byron Howard, John Murrah, Doug Bennett </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">KUNG FU PANDA &#8211; Everybody was Kung Fu Fighting &#8211; The Animation of Kung Fu Panda<br />
Markus Manninen, Dan Wagner, Alex Parkinson, Raymond Zibach </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">WALTZ WITH BASHIR<br />
Yoni Goodman, Yael Nahlieli </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">ROADSIDE ROMEO<br />
Pankaj Khandpur, Sherry Bharda, Shrirang Sathaye, Suhael Merchant </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">WALL-E<br />
Andrew Stanton, Jim Morris, Lindsey Collins, Nigel Hardwidge </span></p>
<p class="MsoNormal"><strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">Outstanding Visual Effects in a Broadcast Miniseries, Movie or Special </span></strong></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">DOCTOR WHO &#8211; THE NEXT DOCTOR &#8211; Cyber King<br />
Dave Houghton, Marie Jones, Matt McKinney, Murray Barber </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">GENERATION KILL &#8211; Episode 2<br />
Adam McInnes, Anthony Bluff, Stephane Paris, David Sewell </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">JOHN ADAMS &#8211; Join or Die<br />
Steve Kullback, Erik Henry, Robert Stromberg, Jeff Goldman </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">KNIGHT RIDER &#8211; Prometheus<br />
Sam Nicholson, Scott Ramsey, Chris Martin, Mike Enriquez </span></p>
<p class="MsoNormal"><strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">Outstanding Visual Effects in a Broadcast Series </span></strong></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">BATTLESTAR GALACTICA SEASON FOUR &#8211; BSG Space Battle<br />
Gary Hutzel, Michael Gibson, Doug Drexler, Kyle Toucher </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">SARAH CONNOR CHRONICLES &#8211; Episode 108<br />
James Lima, Raoul Bolognini, Andrew Orloff, Steve Meyer </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">GHOST WHISPERER &#8211; Ghost in the Machine<br />
Armen Kevorkian, Arthur J. Codron, Matt Scharf, Stefan Brederock </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">HEROES &#8211; The Second Coming<br />
Eric Grenaudier, Mark Spatny, Diego Galtieri, Michael Cook </span></p>
<p class="MsoNormal"><strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">Outstanding Supporting Visual Effects in a Broadcast Program </span></strong></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">FRINGE &#8211; Episode 101 &#8211; Pilot<br />
Kevin Blank, Jay Worth, Andrew Orloff, Barbara Genicoff </span></p>
<p class="MsoNormal"><span style="font-size: 11.5pt; font-family: Arial; color: black;">JERICHO</span><span style="font-size: 10pt; font-family: Arial; color: black;"> &#8211; Episode 7 &#8211; Patriots and Tyrants<br />
Andrew Orloff, Blyth Dalton, Chris Jones, MIchael Cliett </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">LIFE &#8211; Frozen Solid<br />
Max Ivins, Jenny Foster, Danny Kim, Shawn Lipowski </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">PUSHING DAISIES &#8211; The Legend of Merle McQuoddy<br />
William Powloski, Elizabeth Castro, Melanie Tucker, Eric Chauvin </span></p>
<p class="MsoNormal"><strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">Best Single Visual Effect of the Year </span></strong></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">CLOVERFIELD &#8211; Statue of Liberty Crash and Woolworth Tower Collapse<br />
Michael Ellis, Chantal Feghali, David Vickery, Ben Taylor </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">THE CURIOUS CASE OF BENJAMIN BUTTON &#8211; Benjamin&#8217;s Secret<br />
Eric Barba, Lisa Beroud, Steve Preeg, Jonathan Litt </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">THE DAY THE EARTH STOOD STILL &#8211; Newborn Klaatu<br />
Jeffrey A. Okun, R. Christopher White, Thomas M. Boland, Ben Thompson </span></p>
<p class="MsoNormal"><span style="font-size: 11.5pt; font-family: Arial; color: black;">INDIANA</span><span style="font-size: 10pt; font-family: Arial; color: black;"> JONES AND THE KINGDOM OF THE CRYSTAL SKULL &#8211; Valley Destruction<br />
Stephanie Hornish, Pablo Helman, Jeff White, Craig Hammack </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">IRON MAN<br />
Ben Snow, Wayne Billheimer, Victoria Alonso, John Nelson </span></p>
<p class="MsoNormal"><strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">Outstanding Visual Effects in a Commercial </span></strong></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">BACARDI &#8211; Sundance<br />
Alex Thiesen, Nikos Kalaitzidis, Jay Barton, Zsolt Kalaitzidis </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">COKE &#8211; It&#8217;s Mine<br />
Angus Kneale, Asher Edwards, Ben Smith, Dan Williams </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">FEDEX &#8216;PIGEON&#8217;<br />
Satoko Iinuma, Murray Butler, David Hulin, Spencer Lueders </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">MONSTER &#8216;STORK&#8217; &#8211; Stork<br />
William Bartlett, Helen Stanley, Dan Seddon, David Mellor </span></p>
<p class="MsoNormal" style="page-break-before: always;"><strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">Outstanding Visual Effects in a Special Venue Project </span></strong></p>
<p class="MsoNormal"><span style="font-size: 11.5pt; font-family: Arial; color: black;">GRAND  CANYON</span><span style="font-size: 10pt; font-family: Arial; color: black;"> ADVENTURE &#8211; RIVER AT RISK &#8211; Main Title Sequence<br />
Mark Freund, Alan Markowitz, Lee Nelson, Josh Mossotti </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">U2 3D &#8211; Selected Shots<br />
Peter Anderson, Jon Shapiro, David Franks, Jeremy Nicolaides </span></p>
<p class="MsoNormal"><strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">Outstanding Real Time Visuals in a Video Game </span></strong></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">CRYSIS WARHEAD<br />
Zoltan Pocza, Gabor Mogyorosi, Tamas Schlagl </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">DEAD SPACE<br />
Ian Milham, Ben Wanat, Christopher Stone </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">NEED FOR SPEED UNDERCOVER &#8211; Xbox 360<br />
Henry LaBounta, Steve Barcia, Dave Taylor, Carl Jarrett </span></p>
<p class="MsoNormal"><strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">Outstanding Pre-Rendered Visuals in a Video Game </span></strong></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">COMMAND AND CONQUER &#8211; RED ALERT 3 &#8211; Chrono-Lab, Empire and Allied Scenes<br />
Richard Taylor, Benjamin Hopkins, KaTai Tang, Mical Pedriana </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">NEED FOR SPEED UNDERCOVER &#8211; Cinematics<br />
Henry LaBounta, Steve Barcia, Dave Taylor, Mark Raham </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">WORLD OF WARCRAFT- WRATH OF THE LICH KING &#8211; Intro Cinematic<br />
Jeff Chamberlain, Phillip Hillenbrand </span></p>
<p class="MsoNormal"><strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">Outstanding Animated Character in a Live Action Motion Picture </span></strong></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">THE CURIOUS CASE OF BENJAMIN BUTTON &#8211; Benjamin Button<br />
Steve Preeg, Matthias Wittmann, Tom St. Amand, David McLean </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">HELLBOY II THE GOLDEN ARMY &#8211; Elemental Sequence<br />
Colin McEvoy, Christoph Ammann </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">IRON MAN<br />
Hal Hickel, Bruce Holcomb, James Tooley, John Walker </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">THE SPIDERWICK CHRONICLES &#8211; Hogsqueal<br />
Todd Labonte, Michael Brunet, Nathan Fredenburg, Aharon Bourland </span></p>
<p class="MsoNormal"><strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">Outstanding Animated Character in an Animated Motion Picture </span></strong></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">BOLT &#8211; Various Sequences &#8211; Bolt<br />
Becky Bresee, Bob Davies, Renato Dos Anjos, Wayne Unten Jr. </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">BOLT &#8211; Various Sequences &#8211; Rhino<br />
Adam Dykstra, Dave Gottlieb, Clay Kaytis, Hyrum Osmond </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">KUNG FU PANDA &#8211; This Kung Fu Stuff is Hard Work &#8211; The Animation of Po<br />
Jack Black, Dan Wagner, Nico Marlet, Peter Farson </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">WALL-E – WALL-E and Eve Truck Sequence<br />
Ben Burtt, Victor Navone, Austin Lee, Jay Shuster </span></p>
<p class="MsoNormal"><strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">Outstanding Animated Character in a Live Action Broadcast Program or Commercial </span></strong></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">BACARDI &#8211; Sundance<br />
James Atkinson, John Cooper, Phillip Prahl, Charles Felix Chabert </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">BRAINS DANCE<br />
James Sindle, Jesus Parra, Josh Fourtwells </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">COKE &#8211; Stewie<br />
Ben Smith, Andrew Proctor, Jong Jim Choi, Keith Kim </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">WHO&#8217;S GONNA SAVE MY SOUL<br />
Thomas Tannenberger, Olcun Tan </span></p>
<p class="MsoNormal"><strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">Outstanding Effects Animation in an Animated Feature Motion Picture </span></strong></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">BOLT &#8211; Various Sequences<br />
John Murrah, Michael Kaschalk, Dale Mayeda, Adolph Lusinsky </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">KUNG FU PANDA &#8211; The Secret Ingredient &#8211; Visual Effects of Kung Fu Panda<br />
Markus Manninen, Alex Parkinson, Amaury Aubel, Lawrence Lee </span></p>
<p class="MsoNormal"><span style="font-size: 11.5pt; font-family: Arial; color: black;">MADAGASCAR</span><span style="font-size: 10pt; font-family: Arial; color: black;"> ESCAPE 2 AFRICA &#8211; Effects in Africa<br />
Scott Peterson, Laurent Kermel, Andrew Wheeler, Greg Gladstone </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">WALL-E &#8211; Effects in WALL-E<br />
Jason Johnston, Keith Daniel Klohn, Enrique Vila, Bill Watral </span></p>
<p class="MsoNormal"><strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">Outstanding Matte Paintings in a Feature Motion Picture </span></strong></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">CHANGELING &#8211; 1928 Downtown L.A.<br />
Romain Bayle, Abel Milanes, Allan Lee, Debor Dunphy </span></p>
<p class="MsoNormal"><span style="font-size: 11.5pt; font-family: Arial; color: black;">INDIANA</span><span style="font-size: 10pt; font-family: Arial; color: black;"> JONES AND THE KINGDOM OF THE CRYSTAL SKULL<br />
Richard Bluff, Barry Williams, Yanick Dusseault, Yusei Uesugi </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">SYNECDOCHE, NEW YORK &#8211; Matte Paintings<br />
Brett Miller, Garrett Eaton, Matthew Conner </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">SPEED RACER &#8211; Overall Matte Painting Presentation<br />
Lubo Hristov, Dennis Martin, Ron Crabb </span></p>
<p class="MsoNormal"><strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">Outstanding Matte Paintings in a Broadcast Program or Commercial </span></strong></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">DOCTOR WHO &#8211; SERIES 4 &#8211; Silence in the Library<br />
Simon Wickers, Charlie Bennett, Tim Barter, Arianna Lago </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">GENERATION KILL &#8211; Episode 2<br />
Christian Irles, Yannick Bourgie </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">MERLIN THE MARK OF NIMUEH SERIES 1 &#8211; The Mark of Nimueh<br />
Dave Early, Simon Wickers, Bryan Bartlett, Sara Bennet </span></p>
<p class="MsoNormal"><strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">Outstanding Models and Miniatures in a Feature Motion Picture </span></strong></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">THE DARK KNIGHT &#8211; Garbage Truck Crash Models and Miniatures<br />
Ian Hunter, Forest Fischer, Scott Beverly, Adam Gelbart </span></p>
<p class="MsoNormal"><span style="font-size: 11.5pt; font-family: Arial; color: black;">INDIANA</span><span style="font-size: 10pt; font-family: Arial; color: black;"> JONES AND THE KINGDOM OF THE CRYSTAL SKULL<br />
David Fogler, Craig Hammack, Brian Gernand, Geoff Heron </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">IRON MAN &#8211; Suit Up Machine<br />
Aaron McBride, Russell Paul, Gerald Gutschmidt, Keiji Yamaguchi </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">MY DARLING OF THE MOUNTAINS &#8211; Hot Springs<br />
Taro Kiba, Kenji Nagatani, Yuki Minagawa, Hideo Udo </span></p>
<p class="MsoNormal"><strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">Outstanding Models and Miniatures in a Broadcast Program or Commercial </span></strong></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">NEW BALANCE &#8211; Anthem<br />
Ian Hunter, Jon Warren, Matt Burlingame, Raymond Moore </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">GHOST WHISPERER &#8211; Episode 404 &#8211; ‘Claridon Ship Shots’<br />
Eric Hance </span></p>
<p class="MsoNormal"><strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">Outstanding Created Environment in a Feature Motion Picture </span></strong></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">CLOVERFIELD &#8211; Brooklyn Bridge Sequence<br />
David Vickery, Phil Johnson, Victor Wade, Sean Stranks </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">THE DARK KNIGHT &#8211; IMAX Gotham  City Scapes<br />
Peter Bebb, David Vickery, Philippe Leprince, Andrew Lockley </span></p>
<p class="MsoNormal"><span style="font-size: 11.5pt; font-family: Arial; color: black;">INDIANA</span><span style="font-size: 10pt; font-family: Arial; color: black;"> JONES AND THE KINGDOM OF THE CRYSTAL SKULL &#8211; Temple Heart<br />
Michael Halsted, David Fogler, Steve Walton, David Weitzberg </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">THE MUMMY &#8211; TOMB OF THE DRAGON EMPEROR &#8211; Avalanche Sequence<br />
Mike Meaker, Rich Mahon, Jason Iverson, Sho Hasegawa </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">SYNECDOCHE, NEW YORK &#8211; Created Environment<br />
Brett Miller, Garrett Eaton, Matthew Conner </span></p>
<p class="MsoNormal"><strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">Outstanding Created Environment in a Broadcast Program or Commercial </span></strong></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">AUDI &#8211; LIVING ROOM &#8211; Living Room<br />
Jack Zaloga, Jake Montgomery, Andy Boyd, Sean Durnan </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">HEROES &#8211; Tokyo<br />
Meliza Fermin, Michael Cook, Daniel Kumiega, Anthony Ocampo </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">JOHN ADAMS &#8211; Join or Die &#8211; Episode 1 &#8211; The Boston  Harbor<br />
Paul Graff, Robert Stromberg, Adam Watkins </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">WRIGLEY&#8217;S 5 &#8211; Fruit Shredder<br />
Ludo Fealy, Dean Robinson, Adam Leary, Michael Gregory </span></p>
<p class="MsoNormal" style="page-break-before: always;"><strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">Outstanding Compositing in a Feature Motion Picture </span></strong></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">THE CHRONICLES OF NARNIA, PRINCE CASPIAN<br />
Stuart Lashley, Arundi Asregadoo, Mark Curtis, Richard Baker </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">THE CURIOUS CASE OF BENJAMIN BUTTON &#8211; Benjamin Comes Together<br />
Janelle Croshaw, Paul Lambert, Sonja Burchard, Sarahjane Javelo </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">IRON MAN – Head Under Display &#8211; HUD Compositing<br />
Jonathan Rothbart, Dav Rauch, Kyle McCulloch, Kent Seki </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">QUANTUM OF SOLACE &#8211; Sienna Chase and Fight Sequence<br />
Anthony Smith, Christian Kaestner, Adrian Metzelaar, Jon Thum </span></p>
<p class="MsoNormal"><strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">Outstanding Compositing in a Broadcast Program or Commercial </span></strong></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">COKE &#8211; It&#8217;s Mine &#8211; ‘Balloons’<br />
Angus Kneale, Dan Williams, Andrew Proctor </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">FEDEX &#8216;PIGEON&#8217; &#8211; Pigeon<br />
Andy Walker, Spencer Lueders, Maryanne Butler, Murray Butler </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">JOHN ADAMS &#8211; Join or Die &#8211; Episode 1 &#8211; The Boston  Harbor<br />
Paul Graff, Joshua LaCross, Matt Collorafice </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">TIME SCULPTURE<br />
Richard de Carteret, Paul Downes, Oliver Dadswell, John Price </span></p>
<p class="MsoNormal"><strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">Outstanding Special Effects in a Motion Picture </span></strong></p>
<p class="MsoNormal"><span style="font-size: 11.5pt; font-family: Arial; color: black;">DEFIANCE</span><span style="font-size: 10pt; font-family: Arial; color: black;"> &#8211; Special Effects<br />
Neil Corbould, Steve Warner, Anne Maria Walters, Alan Young </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">THE DARK KNIGHT &#8211; Overall<br />
Chris Corbould, Peter Notley, Ian Lowe </span></p>
<p class="MsoNormal"><strong><span style="font-size: 11.5pt; font-family: Arial; color: black;">Outstanding Effects in a Student Project </span></strong></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">HANGAR NUMBER FIVE &#8211; Robot Attack<br />
Nathan Matsuda </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">LA MAIN DES MAITRES &#8211; Revolution<br />
Adrien CaYuS Toupet, Clement Delatre, Vivien Looky Chauvet </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">OUR WONDERFUL NATURE<br />
Tomer Eshed, Dennis Rettkowski, Tomer Eshed, Dennis Rettkowski </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; font-family: Arial; color: black;">PLASTIC &#8211; Transformation Sequence<br />
Sandy Widyanata, Courtney Wise </span></p>
<p class="MsoNormal"><span style="font-size: 11.5pt; font-family: Arial; color: black;">The 7</span><span style="font-size: 8pt; font-family: Arial; color: black;">th </span><span style="font-size: 11.5pt; font-family: Arial; color: black;">Annual VES Awards will take place on Feb. 21, 2009, at the Hyatt Regency Century Plaza Hotel in Los Angeles, CA. </span></p>
<p class="MsoNormal" style="page-break-before: always;"><span style="font-size: 11.5pt; font-family: Arial; color: black;">This year the VES will present producers Kathleen Kennedy and Frank Marshall with the VES Lifetime Achievement Award and Phil Tippett with the Georges Méliès Award. </span></p>
<p class="MsoNormal"><span style="font-size: 11.5pt; font-family: Arial; color: black;">For more information on the VES Awards, sponsorship and tickets, please visit <span style="text-decoration: underline;">www.visualeffectssociety.com</span>. </span></p>
<p class="MsoNormal"><strong><span style="text-decoration: underline;"><span style="font-size: 11.5pt; font-family: Arial; color: black;">About the VES </span></span></strong></p>
<p class="MsoNormal"><span style="font-size: 11.5pt; font-family: Arial; color: black;">The VES is a professional, honorary society, dedicated to advancing the arts, sciences, and applications of visual effects and to upholding the highest uniform standards and procedures for the visual effects profession. The VES is the entertainment industry&#8217;s only official trade organization representing the extended community of visual effects practitioners including supervisors, artists, producers, technology developers, educators and studio executives. </span></p>
<p class="MsoNormal"><span style="font-size: 11.5pt; font-family: Arial; color: black;">Its 1,800 global members contribute to all areas of entertainment from film, animation, television and commercials to music videos, games and new media. VES strives to enrich and educate its members and the entertainment community at large through many domestic and international events, screenings and programs. Visual effects professionals constitute a vital creative force in content creation and are literally shaping the future of entertainment.</span></p>
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		<title>Hush Slows it Down for Amex</title>
		<link>http://www.moo2u.com/2008/12/17/hush-slows-it-down-for-amex/</link>
		<comments>http://www.moo2u.com/2008/12/17/hush-slows-it-down-for-amex/#comments</comments>
		<pubDate>Thu, 18 Dec 2008 02:12:11 +0000</pubDate>
		<dc:creator>Moo2u</dc:creator>
				<category><![CDATA[VFX News]]></category>
		<category><![CDATA[American Express]]></category>
		<category><![CDATA[Amilcar Gomes]]></category>
		<category><![CDATA[Antfood]]></category>
		<category><![CDATA[Basketball]]></category>
		<category><![CDATA[Benjamin Bailey]]></category>
		<category><![CDATA[Brian Cobonpue]]></category>
		<category><![CDATA[David Schwarz]]></category>
		<category><![CDATA[Diva]]></category>
		<category><![CDATA[Fred Kim]]></category>
		<category><![CDATA[George Tannenbaum]]></category>
		<category><![CDATA[Hair]]></category>
		<category><![CDATA[Hockey]]></category>
		<category><![CDATA[HUSH]]></category>
		<category><![CDATA[Kenneth Greenblatt]]></category>
		<category><![CDATA[Mario Romeo]]></category>
		<category><![CDATA[Mei-Ling Wong]]></category>
		<category><![CDATA[Momentum Worldwide]]></category>
		<category><![CDATA[Navid Bagherzadeh]]></category>
		<category><![CDATA[New York]]></category>
		<category><![CDATA[Rocker]]></category>
		<category><![CDATA[Sean McGovern]]></category>
		<category><![CDATA[Submissive Films]]></category>
		<category><![CDATA[Ticker]]></category>
		<category><![CDATA[TK Tanaponn]]></category>

		<guid isPermaLink="false">http://www.moo2u.com/?p=133</guid>
		<description><![CDATA[New York-based content creation studio HUSH has teamed up with advertising agency Momentum Worldwide on a lightning-fast live action, design and animation production. The effort is part of American Express' new focused campaign showing on 20+ screens at the popular LA Live outdoor space adjacent to the Los Angeles Staples Center. Each of the six original pieces, bookended by the AMEX card graphic, show close-up live action shots framed as if from the perspective of a privileged fan. The pieces show basketball players, hockey players, and musicians suspended in time at the apex of their extraordinary performances.]]></description>
			<content:encoded><![CDATA[<p>New York-based content creation studio HUSH has teamed up with advertising agency Momentum Worldwide on a lightning-fast live action, design and animation production. The effort is part of American Express&#8217; new focused campaign showing on 20+ screens at the popular LA Live outdoor space adjacent to the Los Angeles Staples Center. Each of the six original pieces, bookended by the AMEX card graphic, show close-up live action shots framed as if from the perspective of a privileged fan. The pieces show basketball players, hockey players, and musicians suspended in time at the apex of their extraordinary performances.</p>
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<td class="alt2" style="border: 1px inset;">&#8220;We wanted to really capture the feeling of front-row access that American Express customers are used to getting,&#8221; noted HUSH Co-Founder/Co-Director Erik Karasyk. &#8220;By zooming in tight and shooting our subjects at high speed with the Phantom HD camera, we created `frozen moments&#8217; that capture the experience of being in the middle of the action.&#8221;</td>
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<p>The close-up framing and beautifully simplified actions also served to save money and time, an important consideration on a deadline-intensive project. HUSH had only six weeks to take the entire campaign from concept to completion. To ensure its fluid execution, the team took control of every aspect of the production, from live action to editorial and VFX to finishing.</p>
<div style="text-align: center;"><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="500" height="350" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://sputnik7.com/v/4575" /><embed type="application/x-shockwave-flash" width="500" height="350" src="http://sputnik7.com/v/4575"></embed></object></div>
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<td class="alt2" style="border: 1px inset;">&#8220;Given the multifaceted nature of this effort, with its mix of live action and VFX, we are really proud of our team for pulling all of this together on such a short timeline,&#8221; said HUSH Co-Founder/Co-Director David Schwarz. &#8220;I think we achieved a nice balance between creative concept and production efficiencies. In order to stand out amid the frenzied 24-hour shuffle of rapidly moving imagery ripping across the 20+ media screens, I think our use of extreme slow motion will separate AMEX from the other sponsored media being showcased.&#8221;</td>
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<p>For example, rather than recreating an entire sporting event or concert, HUSH put the spotlight on one or two characters, creating an abstract action scene that retained the intensity and power of an athlete or musician operating at full throttle. By corralling all of its creative resources, HUSH&#8217;s team was able to use its experience producing TV content to adapt a successful print campaign that Momentum Worldwide had already established.</p>
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<td class="alt2" style="border: 1px inset;">&#8220;We worked closely with the creatives at Momentum to expand upon the great ideas they&#8217;d already used to make this a successful campaign,&#8221; stated HUSH Executive Producer Casey Steele. &#8220;We were able to create the style, flavor and feel of the content to mirror their existing campaign.&#8221;</td>
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<p><strong>About Hush:</strong><br />
HUSH is a New York-based content creation studio led by Co-Founders/Creative Directors Erik Karasyk, David Schwarz and Executive Producer Casey Steele. HUSH develops powerful brand-driven stories, award-winning design, animation, and interactive content for TV commercials, music videos, broadcast, and integrated campaigns. With over a decade of ideation and execution experience, HUSH pushes creative limits to build brand awareness and audience loyalty.</p>
<div><img class="aligncenter" style="border: 0pt none;" src="http://www.moo2u.com/blog-images/hush_amex_guitar.jpg" border="0" alt="" width="520" height="293" /></div>
<p><strong>The Creds:</strong></p>
<p><strong>Client:</strong> American Express<br />
<strong>Content Title(s):</strong> Rocker, Hockey, Hair, Diva, Basketball, Ticker<br />
<strong>Launch Date:</strong> December 2008</p>
<p><strong>Agency:</strong> Momentum Worldwide/NY<br />
<strong>Creative(s):</strong> Benjamin Bailey, George Tannenbaum<br />
<strong>Agency Producer:</strong> Karen Song</p>
<p><strong>Production Company:</strong> HUSH/NY<br />
<strong>Directors:</strong> David Schwarz, Erik Karasyk<br />
<strong>DP:</strong> Zak Mulligan<br />
<strong>EP:</strong> Casey Steele</p>
<p><strong>Design Co:</strong> HUSH/NY<br />
<strong>Lead 2D/3D Animation:</strong> Navid Bagherzadeh<br />
<strong>3D Animators:</strong> TK Tanaponn / Brian Cobonpue<br />
<strong>Designers:</strong> Fred Kim, David Schwarz<br />
<strong>Live Action Producers:</strong> Submissive Films, Mario Romeo, Kenneth Greenblatt<br />
<strong>Producer:</strong> Mei-Ling Wong<br />
<strong><br />
Editorial Co:</strong> HUSH/NY<br />
<strong>Editor:</strong> Amilcar Gomes</p>
<p><strong>Sound Design:</strong> Antfood<br />
<strong>Composers:</strong> Wilson Brown / Polly Hall<br />
<strong>Executive Producer:</strong> Sean McGovern</p>
<p><em><span style="color: #c0c0c0;">(article by CGNews)</span></em></p>
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