Tag Archives: Psyop

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Coca Cola Happiness Factory Revisited

Posted on April 1, 2009 by Moo2u
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The original Coca Cola ‘Happiness Factory’ commercial is now several years old, but the tale of this animated world is still unfolding and continues to delight. The ‘Happiness Factory’ series is the genius collaboration from ad agency Wieden+Kennedy and creative studio Psyop that takes us to a magical world beyond the Coca-Cola vending machine.Coca Cola has recently launched ‘Happiness Factory 3’ which illustrates the uplift factor of Coca Cola and how it revitalizes both the drinker; and the lovable inhabitants of the Happiness Factory.

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PSYOP Create Heist For Coca Cola

Posted on February 11, 2009 by Moo2u
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The Coca Cola Heist commercial was developed as part of the Open Happiness campaign at Wieden+Kennedy, and was directed by PSYOP. The spot was aired during the 2009 Superbowl. The ad shows a young man sleeping peacefully on a picnic rug laid out in a beautiful countryside setting. Alongside him stands a picnic hamper and an enticing looking chilled bottle of Coca Cola. As the gentleman snoozes a lone ladybird signals that the coast is clear to a small swarm of bees to fly down and push the bottle of Coke into a waiting cluster of grass hoppers. Through various means carried out by an assortment of insects, the bottle is transported away and is replaced by a rainbow of butterflies simulating the iconic shape of the classic bottle. The butterflies disperse as the man awakes and reaches out for the drink.

 

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