SMNY and JWT Live Notoriously With Jose Cuervo
Sean Broughton of Smoke & Mirrors New York (SMNY) leads a team of artists in a humorous four spot campaign for Jose Cuervo, via JWT. Each spot is a sarcastically approached lesson in Living Notoriously Well with Jose Cuervo, all enclosed in an extravagantly ornamented, bound tomb. Serving as the example for the notoriously living, an attractive baller-type impresses his friends simply by reaping the benefits of a false title-senator-in the :30 Be Yourself, a vital lesson.
