Posts Tagged ‘ Superfad ’
The 2009 CLIO Interactive Jury awarded Superfad a Gold CLIO Statue for Durex “Get it On” at the gala awards presentation in Las Vegas on May 13th. The spot was then awarded a Silver Clio for Animation at the TV/Cinema Awards the following evening. The Durex film, featuring three energetic condom balloon animals, was recognized for both its creativity and viral success. The CLIO Awards is the world’s most recognized global awards competition for advertising, design, and interactive. For nearly five decades, the CLIO Awards has maintained its original commitment to celebrate and reward creative excellence, honoring a powerful form of communication and its impact on modern culture. At the same time, the CLIO Awards remains focused on evolving with the industry in order to acknowledge the most current, breakthrough work. CLIO’s iconic statue is the most widely recognized and coveted symbol of the industry’s creative accomplishments[ READ MORE ]
Ever wonder what’s happening right now? More than you think, as we found out in this campaign designed and co-directed by Superfad for Sprint via Goodby, Silverstein & Partners. The Now Network is brought to life when everything from business people to bananas (and bloodhounds,too) are duplicated and distributed in a whimsical turn [ READ MORE ]
Animation has the powerful ability to make the abstract instantly personal and relatable. To inspire a call to action via www.indebted.com, a joint project between mtvU and the Peter G. Peterson Foundation, Superfad has produced the second in a series of animated PSAs addressing the dangers of personal and government debt[ READ MORE ]
KMART recently premiered a commercial that launches its exclusive arrangement with Protege, a brand new shoe brand created with NBA star Al Harrington. The spot was directed by Justin Leibow of Superfad for Agency Draftfcb and features Harrington presenting the philosophical ingredients that make up his new, high performance basketball line [ READ MORE ]
Superfad recently contributed visual effects, design and editing to the ‘More People Go With Visa’ campaign, Visa’s first global advertising effort. The campaign celebrates that every day, people everywhere are on the go - whether satisfying basic needs or fulfilling lifelong dreams. When people are ready to go, Visa wants to them to go with a better way to pay - a way for them to go in control - confidently, securely and conveniently with Visa[ READ MORE ]
Superfad was honored to help the comic relief red nose campaign by taking on the nose animation quota for both the charity and the BBC/red bee’s cross media campaigns. Commissioned to create a series of promos for TV, web and cinema, Superfad developed and animated the launch spots for the three iconic red noses (This One, That One and The Other One, new designs for 2009) and in doing so help developed the awareness campaign hand in hand with the charity. The animated noses also feature in the launch trailer starring the comic duo Simon Pegg and Nick frost[ READ MORE ]